Privacy Policy

Last updated: March 2026

NewestSportsBettingSites.co.uk (“we”, “us”, “our”) is committed to protecting and respecting your privacy. This privacy policy explains how we collect, use, store, and protect your personal data when you visit our website, in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

NewestSportsBettingSites.co.uk is an independent affiliate website that provides information, reviews, and comparisons of UK-licensed sports betting sites. We are the data controller responsible for your personal data. If you have any questions about this policy or our data practices, you can contact us at [email protected].

2. What Data We Collect

We may collect and process the following types of personal data:

Usage data: Information about how you use our website, including pages visited, time spent on pages, click paths, and referring URLs.
Technical data: Your IP address, browser type and version, operating system, device type, screen resolution, and time zone setting.
Cookie data: Information collected through cookies and similar tracking technologies as described in our Cookies Policy.
Contact data: If you contact us directly, we may collect your name, email address, and the content of your message.

We do not collect sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, health data, or biometric data.

3. How We Collect Your Data

We collect data through the following methods:

Automated technologies: When you visit our website, we automatically collect technical and usage data through cookies, server logs, and analytics tools.
Direct interactions: When you contact us via email or through any contact form on our website.
Third-party sources: We may receive anonymised, aggregated analytics data from third-party services such as Google Analytics.

4. How We Use Your Data

We use your personal data for the following purposes:

To provide and maintain our website and ensure it functions correctly
To analyse website usage and improve our content, layout, and user experience
To respond to enquiries or correspondence you send to us
To detect and prevent fraud, security threats, and abuse
To comply with legal obligations and regulatory requirements

5. Legal Basis for Processing

We process your personal data on the following legal grounds:

Consent: Where you have given clear consent for us to process your data for specific purposes, such as accepting non-essential cookies.
Legitimate interests: Where processing is necessary for our legitimate interests, such as improving our website and understanding audience behaviour, provided these interests do not override your rights.
Legal obligation: Where we are required to process your data to comply with applicable laws.

6. Data Sharing

We do not sell your personal data to any third party. We may share your data with the following categories of recipients:

Analytics providers: Such as Google Analytics, who help us understand how our website is used. These providers process data on our behalf and are bound by data processing agreements.
Hosting providers: Our website hosting provider may have access to server logs containing technical data.
Advertising partners: We may share anonymised or aggregated data with affiliate partners. This data cannot be used to identify you personally.
Legal authorities: We may disclose your data if required to do so by law or in response to a valid legal request from a public authority.

7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected. Specifically:

Analytics data is retained for a maximum of 26 months
Server logs are retained for 12 months
Contact correspondence is retained for 24 months after the last communication
Cookie consent records are retained for 12 months

After the applicable retention period, your data is securely deleted or anonymised.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include SSL/TLS encryption for data in transit, secure server infrastructure, and access controls limiting who can access personal data.

While we take all reasonable steps to protect your data, no method of transmission over the internet or method of electronic storage is completely secure. We cannot guarantee absolute security.

9. Your Rights

Under UK GDPR, you have the following rights regarding your personal data:

Right of access: You can request a copy of the personal data we hold about you.
Right to rectification: You can request that we correct any inaccurate or incomplete data.
Right to erasure: You can request that we delete your personal data in certain circumstances.
Right to restrict processing: You can request that we limit how we use your data.
Right to data portability: You can request a copy of your data in a structured, machine-readable format.
Right to object: You can object to our processing of your data based on legitimate interests.
Right to withdraw consent: Where processing is based on consent, you can withdraw it at any time.

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within one month.

10. International Transfers

Some of our third-party service providers may process data outside the United Kingdom. Where this occurs, we ensure that appropriate safeguards are in place, such as Standard Contractual Clauses approved by the Information Commissioner’s Office (ICO), to protect your data to the same standard as required under UK GDPR.

11. Children’s Privacy

Our website is not intended for individuals under the age of 18. We do not knowingly collect personal data from anyone under 18. If we become aware that we have collected data from a minor, we will take steps to delete it promptly.

12. Third-Party Links

Our website contains links to third-party websites, including bookmaker sites. We are not responsible for the privacy practices or content of these external websites. We encourage you to read the privacy policy of every website you visit.

13. Changes to This Policy

We may update this privacy policy from time to time to reflect changes in our practices or applicable legislation. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

14. Contact Us

If you have any questions about this privacy policy or wish to exercise your data rights, please contact us:

Email: [email protected]

15. Complaints

If you are not satisfied with how we handle your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):

Website: ico.org.uk
Telephone: 0303 123 1113